Hello there. This is our first post of 2010 which is a bit shameful really, but it’s not due to the JamHot team still suffering a hangover from the festivities (honest) it’s because we’ve had such a mentally busy start to the year.

We’ve just launched a new campaign for fitness fanatics Edinburgh Leisure to encourage people to start the decade with a bang by becoming a Super Human – by becoming more fit and active so that you can use your new found fitness and energy to achieve all of the things that you want from your life, no matter how big or small.

The campaign consists of radio ads and promotion, press advertising, direct mail, in centre activity including life sized cut-outs and a lovely microsite which you can check out right HERE. The campaign has been such a hit that we’re now looking to extend it in to different areas. We’re proper chuffed about that!